Technical SEO Checklist for SaaS Platforms
SaaS companies often focus on client acquisition and retention, but technical SEO is a crucial element that many overlook when striving for visibility and long-term growth. Without solid technical SEO foundations, your SaaS platform could be invisible to search engines, limiting its ability to attract organic traffic. In this checklist, we’ll break down the technical […]
Generating Leads through Targeted Social Media Marketing
Social media is one of the most powerful marketing tools available to businesses today. Whether you’re in Cape Town, Johannesburg, or elsewhere, social media gives you the opportunity to engage with clients or customers, share your brand’s personality, and drive traffic and sales. As a social media marketing agency with extensive experience, Ruby Digital helps […]
How We Develop Custom Magento Marketing Strategies for Every Client
Building an online store with Magento is just the first step in creating a thriving e-commerce business. While it’s easy to set up a store and list your products, generating consistent sales requires a well-thought-out Magento marketing strategy. At Ruby Digital, a leading Magento development agency in South Africa, we specialise in turning your Magento […]
WooCommerce vs Shopify: An E-commerce Comparison
Choosing the right e-commerce platform is one of the most important early decisions you’ll make as a business owner. With so many options available, it can be hard to know which tool will serve you best in the long run. Two of the most popular platforms today are WooCommerce and Shopify. Both have strengths, but […]
Custom vs Hosted E-commerce Platforms: How to Choose
In today’s rapidly growing digital marketplace, finding the ideal e-commerce platform is one of the most important decisions a business can make. While having a solid website foundation is important, the platform you choose can significantly affect your online success. Whether you’re a small startup or a large enterprise, understanding the differences between custom and […]
Key Elements of E-commerce Web Development: Hosting, Mobile & SEO
In today’s digital world, having a fast, user-friendly e-commerce website is not just a nice-to-have – it’s essential for business success. With consumers increasingly turning to the internet for shopping, your website needs to be accessible, easy to navigate, and fast, or you risk losing valuable sales. However, it’s not just about looking good online. […]
Why Choosing the Correct SEO WordPress Plugin Matters
SEO is crucial for getting your WordPress website found online, but optimising your site manually can be time-consuming and technical. That’s where SEO plugins come in. The right SEO plugin can simplify essential tasks like adding meta tags, creating sitemaps, and monitoring readability. But not all plugins are created equal. In this guide, we’ll explore […]
Which WordPress Theme Is Best & Why Does It Matter
With thousands of WordPress themes available, choosing the “best” one can be daunting. From flashy demos to endless feature comparisons, it’s easy to get caught up in design and miss what matters most. Your theme is more than just a visual skin. It affects your website’s speed, SEO, mobile experience, security, and long-term scalability. In […]
Why Hourly Cloud Backups Are Essential for WordPress Sites
In today’s digital world, regular backups are essential for safeguarding your website’s data and ensuring business continuity. With WordPress powering over 40% of websites globally, its widespread use makes it an attractive target for hackers, malware, and human error. These vulnerabilities can result in lost data, disrupted operations, and even irreparable damage to your brand. […]
Why Regular WordPress Backups Are Essential
WordPress powers millions of websites, from blogs to business-critical e-commerce platforms. While it’s a powerful and flexible CMS, its popularity makes it a frequent target for cyberattacks, plugin issues, and human error. That’s why backups aren’t optional – they’re your first line of defense when things go wrong. A strong backup plan not only protects […]
