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Latest Blog

Global Market Insights for Business Success in 2025

As South African businesses look beyond local markets for growth, global expansion offers exciting opportunities - but also unique challenges. Economic shifts, digital transformation, and evolving consumer behaviour are reshaping international trade, making it more important than ever for businesses to stay ahead of global market trends.
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4 minutes to read

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Understanding SEO Migration and its effects on your website

By Justin Lester

Any modern business knows the importance of maintaining or enhancing your website's visibility. Sometimes, a full SEO migration is the best way to adapt your site to changing user preferences or needs.  
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7 minutes to read

The Importance of Link Building in Your Marketing Strategy

By Justin Lester

When it comes to ranking well on Google, two things make a huge difference: content and backlinks. In fact, these are considered the top two factors for securing a spot with your target keywords.
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5 minutes to read

Building a Winning Customer-Centric Marketing Strategy

By Justin Lester

A customer-centric strategy is all about focusing on your customers’ needs in every part of your marketing. It’s a shift from traditional marketing that often centres on the product, to a strategy where the customer is the main focus. 
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6 minutes to read

Top 5 Tips for Building High Performance Websites

By Justin Lester

Building a website is a lot like creating a virtual storefront - it's where your audience first interacts with your brand online.
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6 minutes to read

How to Balance Performance and Aesthetics in Web Design 

By Justin Lester

In terms of web design, it's important to balance two key things: how your website looks (aesthetics) and how well it works (performance). A website can look beautiful, but that doesn't always mean it will work well. Similarly, a website that's very basic in design isn't always a sign of great performance.
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6 minutes to read

Unlocking the Power of Performance-Driven Social Media Marketing 

By Justin Lester

In social media marketing, instant gratification often takes the spotlight. At Ruby Digital, we believe a deeper, more sustainable connection is found not in the spotlight but in the wings, patiently awaiting its cue.  
Full Story
6 minutes to read

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About Ruby Digital

We’re a South African digital marketing agency with years of experience helping businesses locally & abroad. From tourism & eCommerce to iGaming & IT – we’ve earned results in a variety of competitive industries.

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  • Address: 85 Alk van Zyl Avenue, Panorama, Cape Town, Western Cape, 7500
  • Business Hours:
    Mon – Fri: 9AM – 5PM

South Africa's most visible, highly rated, and ranked agency

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Growing Businesses Since 2011

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Ruby Search Solutions (Pty) Ltd trading as Ruby Digital